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Director of Membership

POSITION:          Director of Membership

REPORTS TO:      Chief Operating Officer (COO)


The Director of Membership is accountable for the overall measurable increases in membership growth for girls and adults within the Council jurisdiction. Develops and implements strategies for the recruitment and retention of girls as well as the adults needed to provide direct services to girls within the Council's diverse communities.
Manages and supervises five Area Membership Managers, Membership Initiatives Manager, Membership Operations Specialist and Administrative Assistant.

Responsible for the achievement of established numeric goals to ensure the growth and viability of Girl Scouting throughout the Council’s geographic area.

Analyzes market data on demographics, membership trends, and other available information to design and/or revise membership strategies to determine girl and adults needs.

In consultation with Area Membership Managers and Manager of Membership Initiatives, determines annually specific numeric goals and milestones for each Membership Specialist under the Managers’ supervision. Closely monitors goal and milestone attainment and adjusts strategies as needed.
Identifies Membership staffing needs and assures maximum effectiveness through deployment of available staff in the field.

Ensures that materials and resources embrace diversity and girls of all abilities and are developed in meaningful formats to promote the Girl Scout mission.

Communicates with volunteers and provides the necessary information to support and inform the membership.
Working in partnership with other departments, develops, promotes and coordinates creative and effective extension and retention services to assure attainment of established membership goals. This includes facilitating communication between the Membership Managers and Managers of Program Services, Adult Volunteer Development, Camping and Product Sales to collaborate on programs and events which support the growth and retention of girl and adult membership.

Establishes efficient communication channels with staff and membership to promote information sharing and effectively respond to needs.

Provides guidance to staff and volunteers in conflict prevention, de-escalation and resolution.   

Provides leadership in establishing appropriate relations with community groups. Works with local community leaders, houses of worship, funders, organizations, school districts and individuals identifying resources, collaborations and partnerships to increase support for Girl Scouting in all parts of the Council.

Directly supervises five Area Managers and the Membership Initiatives Manager in the formulation, implementation and evaluation of short and long-range goals.

Advises Area Membership Managers and the Membership Initiatives Manager in the development, implementation and evaluation of strategies/programs/projects to enhance the recruitment and retention of girls and adult volunteers.

Regularly convenes department staff to build consistency in service delivery and offer opportunities for skill acquisition and professional development.

Ensures effective and consistent service delivery and encourages flexibility and creativity within the Membership Department staff.

Plans, organizes, coordinates and evaluates the work of the Membership Department as it relates to the goals of the Council with the direction and collaboration of the COO.

Responsible for planning strategies for temporary coverage of field vacancies

Under the direction of the COO, the incumbent manages the work of Membership to ensure that administrative volunteers and employed staff comply and support the GSUSA philosophy and the Council’s policies, procedures, standards and business practices

Works directly with the COO to project membership needs and develop long-range strategic plans covering a three to five year period.

Responsible for developing annual operating objectives and tactics on behalf of the Membership department to meet corporate goals as defined by the Board of Directors.
Develops and manages the budget for maximum cost effectiveness while ensuring responsive service delivery to the membership.
Supports Council fund-raising efforts by assuring that volunteers and appropriate networks are in place to ensure optimum result.
Represents the COO at events or in meetings as requested, and serves in her absence as requested. Helps to provide staffing for the COO and/or other appropriate staff and department managers at Council level committees.
Assists with special projects as needed, formation of materials for the Board of Directors, enhancing relationships with GSUSA and other projects of interest.
Performs other duties as required.

Education/Experience/Skills Required:

Bachelor's degree in marketing, communications, management, business administration or equivalent relevant experience.
Five to seven years experience evidencing competency in supervision, field delivery systems and writing skills; knowledge of Girl Scouting, budget development and administration.
Strategic thinker, highly organized and detail oriented.
A good communicator able to inspire and rally volunteers and staff to increase membership for Girl Scouts.
Demonstrated project management experience with expertise in managing multiple projects through competing and conflicting priorities and deadlines.
Integrated communications experience with emphasis on leveraging content and strategies across multiple platforms.
Strong understanding of the history, differences and needs of targeted cultural or ethnic groups to develop appropriate membership goals.
Must be able to maintain a flexible work schedule consisting of frequent, evening and weekend meetings and activities.

Must have access to an automobile for travel within the jurisdiction.


Preference may be given to candidates with professional Girl Scout experience.

Interested candidates should send cover letter and resume to: 

Betsy West
Senior Staff Recruiter

Girl Scout Council of the Nation's Capital
4301 Connecticut Ave, NW, Suite M-2
Washington, DC  20008
Via email:
Via fax: 202-274-2161

Equal Opportunity Employer

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